Gontran Cherrier Marrakech review: our verdict
A chocolate roll stuffed with pistachio: this is the specialty by which the Parisian Gontran Cherrier bakery made its name in Marrakech. The counter overlooks M Avenue, the shopping alley bordering the Avenue de la Ménara, and lines up classic French treats and a few more travel-inspired creations. Sablés and Swiss bread are the most constant values in the display window.
The room is modern and minimalist, with wifi and a terrace; you can settle in alone with a laptop for breakfast, or between shopping stops for a quick coffee. Sandwiches, salads, quiches, and juices cover light lunch, and the service knows how to be attentive. Not so for a Moroccan brunch: msemen and amlou convince far less than the viennoiserie, and on weekends, the organization falters.
The dish to order: the Swiss bread, or a bag of sablés to take away. The trap: the weekend brunch, with over forty-five minutes of wait on an almost empty terrace and missing products with no alternative (April 2026). The good slot: a weekday morning, the house opening from 8 am to 11 pm.



